As a User Experience Researcher, I sit at the intersection of Engineering, Product Development, and Human Behaviour. In my role, I am interested in understanding and creating the best product experiences for the people that own and ride in our vehicles. That means more intuitive, meaningful, and safer technologies and experiences – for everyone!
I study people and how they interact with our products: I learn about their desires, needs, pain points behaviours, and concerns. At Jaguar Land Rover, we have a wide range of customers who use our technology, and I am inspired by the opportunity to play a role in making sure that the products we launch that are accessible, user-friendly, and inclusive to everyone’s needs. The future I am looking forward to is full of technology that we’ve made in a more human-centric, collaborative, and inclusive way.