Design, Featured

I never thought I’d be doing what I’m doing now; creating full size models from 2D sketches

‘I’ve always thought about things differently; analysing and improving with an artistic approach, so going into the creative industry was a natural career path. The first time I came across clay modelling, I was totally engrossed, and it was the first time I truly enjoyed working. I zone out and time stands still when I clay model, it’s a unique feeling!

Jaguar Land Rover has had a massive impact on my career.  I’m grateful to my manager for allowing me to show the world what I can do. I’ve led projects shown to board members and had one exhibited in the V&A Dundee design museum. I never thought I’d be doing what I’m doing now; creating full size models from 2D sketches. Each time you reach your deadline, either on your own or most likely with a team, is a great feeling.

A career highlight for me was appearing on Amazon in a documentary about Jaguar Land Rover being the first OEM to create an electric car –  I never thought that would be me! I’m very fortunate to be working in such a niche market, do something I love and have people appreciate my work.   

In the creative industry, it’s important to have the freedom and space to do what you love doing; restrictions and boundaries limit creativity. We constantly want to push boundaries and look towards the future. Having a real family-feel to the culture in design, allows people to truly be themselves and really add value to the business.’